Brand News

Driving Fashion retail into the age of technology: Fabbitt.com to launch this month

Fabbit Logo

Pakistan’s premier online fashion portal www.Fabbitt.com is set to launch on May 9th 2016, offering consumers a platform to access and retail the best established and burgeoning Pakistani designer clothes and accessories. Indeed Fabbitt.com endeavours to go beyond a basic online clothing store and to showcase trend forecasts, present a fashion blog, curate top to toe looks as created by a series of stylists and fashion bloggers, offer bespoke clothing services et al.

Fabbitt.com 2

Fabbitt.Com will launch with a diversity of collections from designers including Ali Xeeshan, The House of Kamiar Rokni, Sania Maskatiya, Faraz Manan, Farah Talib Aziz, Zara Shahjahan, Mahgul, Saira Shakira, Feeha Jamshed, Rana Noman Haq and Neemar Jewels. In addition to existing seasonal collections,  Fabbitt.com will also offer made to order clothing and accessories from a selection of brands through online bookings and appointments, along with retailing collections across lawn, pret, luxury pret, formals & bridals.

Anush Ammar - CEO of Fabbitt.com

Powered by Pulsar Technologies (Pvt) Limited, Fabbitt.com will be accessible through any device with internet connectivity.  With a dedicated mobile app to download for free and accessible through any computer based device, the portal will also offer shipping services locally and worldwide.  Indeed the portal is the brainchild of finance based entrepreneur and fashion aficionado Anush  Ammar, a graduate of the prestigious Stanford University and the Co – founder and CEO of AA Commodities Private Limited – a commodities brokerage firm that combines all the best practices of the industry with profound stress on trading mechanisms and market research.

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“We endeavor for Fabbitt.com to be the beacon of a new era for the growth in accessibility and online retail of Pakistani fashion. The entire retail experience is paramount to us – we want to create looks for our global and local patrons, give them access to top trends in Pakistan, help them style pieces together or create something special. We also aim to be a one stop shop: so whatever a patron wants; be it a simple kameez for work or a bespoke creation for their engagement, Fabbitt will have you covered. It’s really only a click away.” said Anush Ammar, CEO of Fabbitt.com

Haiya Bokhari, the style consultant of Fabbitt.com explains;

Fabbit represents a forward looking approach to fashion. It recognizes that social media and technology are fast changing dynamics of the business and Fabbit helps customers locally and internationally capitalise on this transforming landscape by bringing style to the tip of their fingers. It’s the future, really

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