Designer Feeha Jamshed showcased a new collection titled ‘Bob Squad’ during PFDC Sunsilk Fashion Week’s Luxury/Prêt segment. ‘Bob Squad’ by Feeha Jamshed derived its inspiration from the late 60’s and early 70’s fashion in music, including David Bowie, 60’s art, strokes of color, floral and psychedelic prints modernized for today’s times.
The collection’s silhouettes varied from short to long and tapered to baggy with new and interesting cuts. ‘Bob Squad’ featured luxe fabrics such as silk, organza, cotton and velvet embellished with textured and layered flowers, pearls, beads, sequins, embroidery and cutwork.
The collection’s colour palette was a mix of pastels and a pop of bright colors, predominated by black and white. With trends such as eastern cuts in western wear, different styles of jumpsuits and varying hemlines, the designer also incorporated the use of different techniques such as pleating, texturing using different fabrics like organza, beads and sequins and different types of thread embroidery techniques for this collection.
The ninth PFDC Sunsilk Fashion Week officially commenced on 10th March 2016, marking the seventh consistent year of the prêt a porter platform. Indeed the 9th PFDC Sunsilk Fashion Week marks the fourteenth fashion week platform initiated by the Pakistan Fashion Design Council and is a direct manifestation of the Council’s commitment to sustainability and discipline within the business of fashion and the facilitation of Pakistan’s retail industry.
Continuing with the structured approach to fashion showcases, the PFDC team builds on their commitment to 3 distinct platforms within PSFW with separate and dedicated showcases by Luxury/Prêt designers, High-Street brands and Textile houses. Indeed #PSFW16 features some of the season’s most anticipated designer brands and high-street labels and will also serve as a launching platform for S/S’16 season’s lawn collections with an aim to define and present trends for 2016, focusing specifically on fashion for the regions’ long hot summer months. Day-1 marked the first day of the prét-a-porter shows featuring Sana Safinaz, Feeha Jamshed, MUSE, the Bank Alfalah Rising Talent Show, Sublime by Sara and Maria.B.
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