Nishat Linen is all set to give a warm and hearty welcome to the much-awaited winter season with the launch of its latest Fall Collection, which will be made available in stores and online from the 21st of October, 2016.
Shot in two beautiful locales of Nepal: Kathmandu and Pokhara, the idea behind the winter 2016 campaign was to depict the strengths and aspirations that resonate with the woman of today. By bringing together the powerful personas of models Saheefa Jabbar, Rehmat Ajmal and Anushay Mughal, talented upcoming singer, Maria Unera and renowned female biker, Zenith Irfan, who were made to experience Nepal in all its glory, the campaign focuses on adventure and promotes the concept that women know how to make the most out of life without infringing upon any moral or societal boundaries.
Encapsulating the feel of winters by using sober and dark colours over prints that are floral, exotically botanical, Victorian in nature, the winter collection brings the much sought-after modern touch to a winter wardrobe. The collection includes 125 unstitched pieces from Nisha along with 44 prêt designs and features tulip shalwars, trousers, kameezes and kurtas which are the perfect blend of chic and comfort. The prices for the collection range between PKR 1800 to PKR 6200.
Leave a Reply