In its mission to promote the economic participation of women in the workforce in Pakistan, P&G Pakistan recently made a pledge to mentor 500 women under Million Women Mentors (MWM), an initiative of STEMconnector, to spark interest and confidence in women and girls to pursue STEM careers and leadership opportunities through the power of mentoring.
The main objective of this collaboration is to foster mentoring relationships for women and girls and use mentoring as a tool to encourage women and girls to pursue career goals and leadership opportunities. The pilot program will run for a year which will be led by senior leaders (both men & women) of P&G Pakistan who will mentor women in professional circles to benefit from better projects, access to leadership, advocacy at higher levels, and mutual support.
Expressing his views, Sami Ahmed, Vice President & Country CEO P&G Pakistan, said: “We are thrilled to make this pledge as mentorship is critical to successful careers for young professionals. We have chosen both male and females for this initiative, as we believe great mentors can offer critical insight into how a business runs and what leadership looks like. We want to push and enable mentees under our mentorship to seek out advancement and help make sure they have the tools to succeed. This is something close to my heart and I strongly believe that with confidence and ambition, something women are too often discouraged from when we’re young, mentors can help reignite that fire and push women to achieve more than we’ve been told they’re destined for.”
P&G’s pledge to mentor 500 women in Pakistan will make a big difference in the lives of girls and women and shine a light on how mentoring can help redress the gender imbalance in Pakistan.” Jo Webber, CEO of STEMconnector, while expressing her thoughts.
Being an advocate for gender equality, P&G recently bagged the title of Champion at the OICCI Women Empowerment Awards 2020. With its global initiative #WeSeeEqual, P&G aspires to build a world of equal voice and equal opportunities regardless of gender. The #WeSeeEqual program demonstrates P&G’s continued commitment to create a more equal world and was recently recognized with the U.S. Secretary of State’s Award for Corporate Excellence for Women’s Empowerment. P&G is advancing gender equality through various initiatives region-wide as part of its ongoing commitment to equality and inclusion and is part of the Company’s efforts to deliver ‘2021 Acts of Good in 2021. As one of the world’s largest advertisers, P&G and its brands will also continue to leverage their influential voice in media and advertising to drive further awareness, tackle gender bias, spark conversations and motivate change. P&G has also partnered with HOPE and UN Women for women’s skill development and girls’ education in the country. Moreover, P&G as being a founder member of the US-Pakistan Women’s Council’s corporate initiative, intent to advance its gender diversity mission while supporting the US-Pakistan Women’s Council in its attempts to increase women’s participation in the workforce.
P&G brands have been committed to empowering women and young girls with confidence in Pakistan and continue to do so through campaigns such as the #AlwaysAzaad, #MyFutureStartsToday and Karo Yaqeen as well as Pantene #StrongIsBeautiful, Pampers #DadsCanChange and Ariel #WorkForHome.
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